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  2. About Blueprint 360
  3. Investment Philosophy

Investment Philosophy

Your tailored investment strategy is inspired by your financial plan, which was inspired by you. 

The process of building and effectively managing an investment portfolio has become more challenging over the last few decades. A dramatic increase in the number of assets one can invest in, a more global economy and instant access to virtually limitless information have all made portfolio management a difficult task. However, through many years of education, academic research and personal experience, we have developed a robust philosophy on portfolio management and a set of core beliefs that provide us a long-term advantage over most investors.

Quality Matters – We strive to identify investments with proven track records. We believe the stocks, bonds and mutual funds we recommend offer the potential for consistent performance over time – through good and bad markets. Generally, we do not recommend penny stocks, individual junk bonds, options, or commodities. We believe these investments are too risky and will not deliver the performance you need to reach your goals.

Diversification is Important – No one can predict the future, which is why you need to diversify. If your money is in one or a few investments, and one of them experiences some challenges, your entire financial strategy could be in trouble. Diversification cannot guarantee a profit or protect against loss, but it can help reduce risk – and balancing risk and potential return is at the heart of our investment philosophy.

The Long-term Perspective – Investing can provoke strong emotions. In the face of market turmoil, many investors may find themselves making impulsive decisions based on short term events. Even if you own diversified quality investments, the value will still go up and down. Selling each time the market drops will make it harder for you to reach your goals. This can also expose you to additional fees and possibly taxes. Long-term investing has been proven time and again to be one of the smartest strategies to help achieve financial goals. 

Investing involves risk, including loss of principal. When redeemed, an investment may be worth more or less than the original investment amount.


Contact us to learn more about our investment approach and how we differ from other financial professionals.

Request your free consultation today

About Blueprint 360

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  •   4306 Yoakum Blvd, Suite 455, Houston, Texas 77006
  •   832-409-5575
  •   info@theblueprint360.com

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Fee-based Planning and Advisory Services provided through Blueprint 360, LLC, a Registered Investment Advisor. Physical address: 4306 Yoakum Blvd, Suite 455, Houston, TX 77006 (832) 736-7402. Blueprint 360, LLC does not provide legal advice. Please consult a qualified legal advisor regarding your individual circumstances. Not an offer or solicitation in any state without proper licensing or registration.

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